Gain Insights to Optimize Your Marketing
Do you know which pages on your site are costing you money?
Are you confident that your web analytics numbers can be trusted?
We will examine your web analytics data to ensure that it’s both accurate and robust. Your optimization efforts don’t stand a chance if you can’t gain insights from your reports.
Web Analytics Audit – Make sure your reporting is useful for your business
Baseline Analysis – Business insights and areas of improvement
Nessie Media Group Web Analytics Services
Our web analytics team have in-depth, advanced understanding of how to customize and analyze web analytics data across a wide range of tools.
Web Analytics Audit
- Identify basic problems with your installation or data collection
- Make sure the data you are collecting is accurate and useful
If your Analytics implementation is incomplete or inaccurate – or hasn’t been set up to report on your marketing channels – the insights you are getting are wrong and are leading you to inaccurate conclusions. The Web Analytics Audit will make sure you’re set up to receive actionable business insights from your data.
Baseline Analysis of your web site metrics
Analyze your website data to understand visitor behavior trends across your site and identify challenges and opportunities
Report visitor behavior across your site and identify areas for improvement, focusing on:
- Visitor Demographics
- Finding Methods (how visitors arrived at the site)
- Popular Content
- Navigation through the site
- Identify where you are losing visitors and potential conversions
- Provide high-level strategies for improving your website’s performance